Welcome to a world where photography isn’t about the megapixel count, the size of the sensor, or a zoom so powerful that you can snap a blurry picture of Saturn. The Sun & Cloud is a lo-fi camera that is ultra simple and philosophically pure: it’s all about “letting go” and embracing the idea that great photos aren’t always about technical supremacy. It’s like a sketchbook for simple and creative images. Hailing from Japan, the beautifully-designed and notably square camera is powered by solar panels and a hand-crank, keeping you snapping without ever having to think about anything other than your next shot.
- Grand St.

Welcome to a world where photography isn’t about the megapixel count, the size of the sensor, or a zoom so powerful that you can snap a blurry picture of Saturn. The Sun & Cloud is a lo-fi camera that is ultra simple and philosophically pure: it’s all about “letting go” and embracing the idea that great photos aren’t always about technical supremacy. It’s like a sketchbook for simple and creative images. Hailing from Japan, the beautifully-designed and notably square camera is powered by solar panels and a hand-crank, keeping you snapping without ever having to think about anything other than your next shot.

- Grand St.

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